French watchdog directs Meta to change its “discriminatory” ad verification criteria
On May 4th 2023, the French competition watchdog, l’Autorité de la concurrence, issued interim measures against Meta for discrimination in its ad verification criteria. The provisional decision followed an October 2022 complaint from Adloox, a company which provides ad verification services. The initial outlined abusive conditions for accessing Meta’s “viewability” and “brand safety” partnerships, which…