Preiskel & CoPreiskel & Co
Preiskel & Co
A boutique law firm in London
  • Home
  • About Us
    • Diversity, Social Responsibility, and Pro Bono
  • Services
    • Corporate
    • Commercial
    • Regulatory
    • Competition & Antitrust
    • Data Protection, Privacy, and Retention
    • Intellectual Property
    • Dispute Resolution
    • Employment
  • Sectors
    • Telecommunications
    • IT, Technology, & Internet
    • Media and Broadcasting
    • Websites, Blogging, & Social Media
    • Film & Television
    • Gambling & Online Gaming
    • Leisure & Retail
    • Energy & Minerals
    • Cryptocurrency & Blockchain
    • Creative Industries
  • People
    • Daniel Preiskel
    • Ronnie Preiskel
    • Tim Cowen
    • Jose Saras
    • Robert Dougans
    • Karthyaeni Vittala
    • Tina Cowen
    • Xavier Prida
    • Martina Raciti
    • Ewelina James
    • Rachael Machado
    • Maria Constantin
    • Peter Dally
    • Richard Stewart
    • Joanna Coombs-Huang
    • Paul Stelges
    • Hannah Leader
    • Alison MacFarlane
    • Ilanit Appelfeld
    • Daniel Oakland
    • Sophia Yakhno
    • Sue Warwick
    • D A T Green
    • Antony Corel
    • Stewart White
    • Mor Swiel
    • Stephen Hornsby
    • Tony Curzon-Price
    • Robert Harvey
    • Shardi Shameli
  • International
  • Blog
  • News
    • Publications
  • Contact
Menu back  

Virgin succeeded in defending a claim by EE for loss of EE’s profits caused by Virgin’s breach of the MVNO Exclusivity Clause

September 12, 2023By Preiskel & Co

A summary judgment against EE in its claim versus Virgin Mobile has significant implications for any companies bound by exclusivity provisions in English law governed contracts, which also contain exclusions of liability.

In terms of the telecoms mobile sector, this could have major implications for MVNOs bound by exclusivity under any English governed MVNO agreement with their host MNO.

EE’s claim for losses due to Virgin Mobile having breached an exclusivity clause pursuant to a telecommunications supply agreement, was adjudged to have been defeated by the exclusion of liability for loss of “anticipated profits”.

Background to the judgment

In EE Ltd v Virgin Mobile Telecoms Ltd [2003] EWHC (1989), the dispute revolved around a contractual agreement between the two telecom giants. Virgin Mobile agreed to exclusively use EE’s 2G, 3G and 4G network for its customers with the option for EE to additionally provide 5G to Virgin Mobile’s customers if the parties agreed.

Virgin Mobile ended up moving its customers to other networks that provided 5G services and these providers could also provide 2G, 3G and 4G services. Therefore, EE claimed that Virgin Mobile’s migration breached the parties’ agreed exclusive relationship and brought a damages claim for £24.6 million for loss of revenue that EE would have otherwise earned.

Virgin Mobile denied all allegations of breach of the exclusivity obligation and that in any event, the claim was impeded by another clause providing that neither party could claim for “anticipated profits”. EE claimed that its loss was for “charges unlawfully avoided” by Virgin Mobile rather than “loss of profits” and thus, not caught by the exclusion clause. However, the judge rejected EE’s argument as “fanciful” and provided summary judgment in favour of Virgin Mobile.

Exclusivity Clauses versus Exclusion Clauses

Exclusivity clauses are contractual provisions that restrict one or both parties from engaging with third parties in certain ways. They serve to safeguard the interests of the contracting parties by ensuring that the benefits of the relationship remain exclusive and protected from external competition.

This judgment highlighted the critical importance of interpreting exclusivity clauses in the context of the entire contract and the parties’ intention at the time of drafting. A breach of the exclusivity clause could provide for other forms of relief such as an injunction and minimum payments negotiated as part of the agreement. However, any claim for loss of profits was ultimately ruled out by the exclusion clause.

Key Takeaways

  • Clear Drafting: parties drafting agreements should ensure that exclusivity clauses are clear, specific, and aligned with the broader intentions of the agreement. The more valuable the right, the clearer the language of the clause will need to be.
  • Context Matters: exclusivity clauses cannot be interpreted in isolation. The broader context of the agreement, industry norms, and the parties’ intentions play a crucial role in their interpretation.
  • Limitations of liability: must be carefully worded to reflect the parties’ intention and must be carefully thought through to ensure certain losses are not excluded in the event of specific breaches, including wilful breach mentioned below.
  • Wilful Breach: provisions which Preiskel & Co commonly see in US agreements ought to be considered, where appropriate, such that the exclusions of liability would not bite where there has been a wilful breach.

Conclusion

The judgment further reinstates the courts’ approach to the general interpretation of contracts and in particular, exclusion clauses. As businesses continue to forge agreements, this once again reminds us of the need for clear, well-drafted exclusivity clauses and highlights the danger of agreeing to extensive exclusions of loss.

Please contact Danny Preiskel or Tim Cowen if you have any questions regarding the above.

The material contained in this article is only for general review of the topics covered and does not constitute any legal advice. No legal or business decision should be based on its content.

This article is written in English language. Preiskel & Co LLP is not responsible for any translation of all or part of its content into any language.

Leave Comment

Cancel reply

Your email address will not be published. Required fields are marked *

clear formSubmit

Latest Preiskel & Co blog posts
  • CMA AI Report: The Foundation of the UK’s AI Response
    September 21, 2023
  • Navigating Health Data Compliance: A Roadmap for Employers
    September 21, 2023
  • Transatlantic convergence? Recent cases on advertising and privacy from the USA and UK
    September 15, 2023
  • Practical Guide – Net Neutrality in the UK
    September 14, 2023
  • Virgin succeeded in defending a claim by EE for loss of EE’s profits caused by Virgin’s breach of the MVNO Exclusivity Clause
    September 12, 2023
  • Getting out of a (data) scrape: global statement published for the protection of publicly accessible personal data online
    September 8, 2023
  • The dark side of design: the ICO and CMA call for businesses to rethink their website layouts
    August 18, 2023
  • Could the Supreme Court’s ruling on litigation funding agreements cause havoc for litigation funders?
    August 17, 2023
  • US Threats of a ‘Te(ch)xodus’ from the UK?
    August 17, 2023
  • Smoother Sailing for EU-US Data Transfers after GDPR Adequacy Decision
    August 4, 2023
  • Unlocking Data Flows: EU-US Data Privacy Framework Receives Adequacy Decision
    July 13, 2023
  • UK’s World Leading Approach on Artificial Intelligence – White Paper outlines 5 guideline principles for responsible use of AI
    July 5, 2023

The Preiskel Blog

  • CMA AI Report: The Foundation of the UK’s AI Response 21 Sep 2023
  • Navigating Health Data Compliance: A Roadmap for Employers 21 Sep 2023
  • Transatlantic convergence? Recent cases on advertising and privacy from the USA and UK 15 Sep 2023
  • Practical Guide – Net Neutrality in the UK 14 Sep 2023

Preiskel news

  • Practical Guide – Net Neutrality in the UK
  • Danny Preiskel featured in GCCM Magazine (June/July 2023 issue 55)  
  • Danny Preiskel moderating a panel at the MEF Connects – The Future of Fraud Prevention event (5th September 2023, hybrid)
  • Preiskel & Co advised TMT Analysis on the acquisition of Phronesis Technologies
Preiskel & Co LLP
4 King's Bench Walk,
Temple,
London
EC4Y 7DL
United Kingdom

Tel: +44 20 7332 5640
Email: info@preiskel.com

Find us on:

TwitterLinkedinMail
© Preiskel & Co LLP 2023 | Site map | Legal notices | Cookie Policy | Privacy